The Money Value of Time
Shareef Mahdavi
March 17, 2022
Experiences have value. You spend time on experiences. That’s worth a lot more than you might think for your medical practice.
PX Movement Inspiration
Time Well Saved vs. Time Well Spent
Shareef Mahdavi
March 9, 2022
Time is the new money. And consumers (AKA patients) are willing to use their money saved on goods and services on experiences.
Passion at Work: Being a Good Leader & Creating a Better Experience
Shareef Mahdavi
February 25, 2022
When it comes to the idea of work not being a job or career, but a calling, Abby Down is the perfect example.
The CEO Strategy to Building a Great Team
Shareef Mahdavi
February 14, 2022
All too often, we see the performance of good employees suffer as their morale and motivation gets dragged down by others. If left unaddressed, these negative influencers can kill a practice culture. The high performing employees leave for better opportunities, while the remaining employees figure out that if bad behavior is tolerated, then why try harder?
Life Milestones: Turning 90
Shareef Mahdavi
February 7, 2022
As my father reaches his 90th birthday, I think back to everything he has taught me when it comes to what’s Beyond Bedside Manner.
The Odd Relationship Between Inflation and Experiences
Shareef Mahdavi
January 25, 2022
With the rise of inflation also comes the rise of demand for consumer experiences. Here’s how your medical practice can take advantage.
The Single Most Powerful Word in the World
Shareef Mahdavi
December 21, 2021
If you’re thinking it’s “free” or “new,” that may have once been true in the world of marketing. But what I’m talking about is much bigger.
You Are What You Charge For
Shareef Mahdavi
December 8, 2021
Earlier this year, I had the chance to visit a refractive surgeon with a remarkable reputation for price integrity. No discounts. Ever. For anyone. Including staff and family members. The practice is extremely well run and highly productive. In my 20+ years of working with elective practices, I have rarely come
How the Pandemic Lessened Retail Discounting
Shareef Mahdavi
December 1, 2021
Those of you who have been following my content over the years know that I am not a fan of discounting, especially when it comes to elective procedures. Analyses of several major categories including LASIK and breast augmentation have shown that lower prices do not translate to more procedures. What
Engaging ALL the Senses
Shareef Mahdavi
November 9, 2021
While sight is regarded as the most precious of our senses, don’t ignore the opportunity to engage your patients with others that generally get less attention in the medical environment.