What Is Luxury Anyway?
Luxury in the modern medical practice can be those seemingly little things. And when fees increase, so does demand.
Patient Experience
Bathrooms in the Medical Practice
I had a good chuckle when coming across this headline in a recent article, “The Most Exciting Part of Dining Out Is…the Bathroom?” Yes, restaurants are seeking… Read More »Bathrooms in the Medical Practice
The Service Recovery Paradox Put to the Ultimate Test
Now that we are just past the airline debacle that Southwest delivered for Christmas, some are wondering if the airline – my favorite – will… Read More »The Service Recovery Paradox Put to the Ultimate Test
NGPX 2022: My Experience Speaking at the Conference
Earlier this month I achieved a new “first” and spoke at a conference dedicated to patient experience. Called NGPX (Next Generation), the 300 attendees represented leaders… Read More »NGPX 2022: My Experience Speaking at the Conference
Price in the Medical Practice
Price can be a touchy subject. “Why is it so expensive?” is a question many medical practices hear from their patients.
How a Hotel Can Inspire Better Patient Experience
Here’s how a recent hotel stay inspired 10 ways to improve the patient experience in your medical practice.
Why Business Cards Are Still Important in a Medical Practice
The business card is dead. Long live the business card! Much has been written about the decline and obsolescence of the traditional business card. Who needs… Read More »Why Business Cards Are Still Important in a Medical Practice
Choreography in the Medical Practice
I had the privilege of leading a workshop this past week with a great medical practice’s team that included everyone who interacts with patients. What… Read More »Choreography in the Medical Practice
Why Your Practice Needs Patient Reviews
Reviews Are The Norm I find it amazing how reviews have become a norm in our consumer lives. Remember how we used to lean on… Read More »Why Your Practice Needs Patient Reviews
Starbucks May Not Be Charging Enough
That sweet spot for the pricing of your services may be higher than you think. Is Starbucks charging too much? One market-researcher-turned-neuroscientist says the opposite… Read More »Starbucks May Not Be Charging Enough