I had the privilege of leading a workshop this past week with a great medical practice’s team that included everyone who interacts with patients. What we worked on could be boiled down to a single word: choreography. When we hear that word, we often think of a ballet or
Reviews Are The Norm I find it amazing how reviews have become a norm in our consumer lives. Remember how we used to lean on Siskel & Ebert for movie reviews? Or how we would read the restaurant critic’s opinion of a new eating venue in the local paper? That
Is Remote Work Good or Bad for Society? As a consultant and public speaker, most of my professional career has been spent working remotely. As the pandemic took hold and office buildings were deserted, corporate employees discovered that working from home can be far more efficient and less stressful. Having long
The problem is that you are making it seem like there was a problem before. “My pleasure” is a much better phrase to use.
Pricing in plastic surgery has to premium in order to signal a premium experience. Lowering fees does not lead to an increase in demand.
Tesla can teach us a few lessons on how to rethink success when it comes to running a business (AKA a medical practice).
Technology is evolving every day. Here’s how we can use it to enhance the patient experience in medical practices.
Hospitality has a lot of great teachings that doctors can use in their medical practice to enhance the patient experience.
Pretty much every doctor I meet (especially those that are business owners) wrestles with figuring out how they will differentiate their services sufficiently in the minds of their patients. This is especially true for those who are paying customers when it comes to elective procedures. A distinction I’ve found
Experiences have value. You spend time on experiences. That’s worth a lot more than you might think for your medical practice.
