PX Talk

Interviewing the Pope of Ophthalmology

Richard Lindstrom, MD is arguably the single most influential ophthalmologist in today’s world. Surgeon, inventor, family business owner, venture capitalist, teacher, medical editor and Harley Davidson enthusiast. He spoke with me about one of his key influences as a young doctor.

lower prices

You Lowered Your Prices. Now What?

Many doctors fancy themselves to be good negotiators. Perhaps this is true when it comes to their purchases of equipment and expenditures in their personal lives. But when it comes to how their practices handle fees and discounting, there’s a lot of room for improvement.