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When you focus on the patient experience, you win

Solutions for Medical Practices

Quality patient experience goes beyond clinical care

Get Inspired

57 Insights to help ignite your PX mindset and inspire you to action

Succeed with SM2

Gain from the experience developed from over 20 years of working with manufacturers and software providers in the healthcare industry.

Look to the Future

Healthcare is 10 years behind in customer service standards. We created a movement to change that and we invite you to be a part of it.

SM2 has been helping clients for over 20 years, including:

3 Steps to Grow Your Medical Practice

Focus on Improving the Patient Experience

“I wrote Beyond Bedside Manner based on decade’s long work with companies and their customers. What became clear is that an awesome patient experience — not just a new technology — drives demand for new procedures.” – Shareef Mahdavi

Understand how your customers’ relationships are impacted by Medical Device, Software and Services Companies like yours. This means you need to look past the sale and into the patient experience. Beyond Bedside Manner gives you insight into your customer’s customers: the patients! Use this knowledge to form stronger relationships with your customer base.

Use PX as a Catalyst to Modernize Your Operations

The patient experience is a holistic endeavor; it includes everything from your place to your people to your promotions. In Beyond Bedside Manner, Shareef breaks down the 6 value-drivers for any practice and explains how PX should be central to all of your operations.

How SM2 Can Help:

Financials and Spending

Ever wonder if you’re spending too much in certain areas of the practice?   We can help assess and identify areas for improvement.  

Choreography and Workflow

A great experience does not happen by accident.   We can help design the patient experience “door to door” from the moment they arrive untill the moment they depart.

Websites and Reviews

Patients go online before they ever contact your practice.  Most websites fail to effectively attract new patients and simply engage them to set up an appointment.  We can fix this as well as improve how you capture reviews. 

Messaging and Marketing

Words Matter! – This applies to what you say to patients as well as what you say in all of your marketing.  We can help refine your messaging so it resonates and causes patients to take action.   

Team Leadership Development

Leadership development is for everybody in the practice, not just the doctors and administrators.   We can develop customized engagements that help build culture as well as performance practice-wide. 

Capitalize on the Value Created by Better Patient Experience

With the seeds planted for success, you will be on your way to running a more profitable and more valuable business! SM2 has long-term relationships with the best firms in the nation that specialize in helping doctors understand their options on how to capitalize on the value they have created in their practice. When appropriate, we make recommendations for tax strategy, investment banking, legal counsel and private equity.

Keep more of what you earn and find a partner to help you capitalize on what you have built.

Financial Analysis

Tax Optimization

M&A Private Equity

"We need to change the way consumers experience healthcare, one physician at a time." ​​​​​​​- Shareef Mahdavi

Quality Patient Experience Goes Beyond (Just) Bedside Manner

Further Resources to Improve Patient Experience (PX)

Get a sneak preview of the business book for medical practices! Download a free chapter from Beyond Bedside Manner.

Get a weekly email from Shareef about “pain points” that most practices experience and how to overcome them.  Sign Up

Doctors and experts share their unique perspectives on patient experience. Subscribe to Shareef’s YouTube channel to see each new episode!

Sign up to receive daily videos from Shareef where he unpacks the 57 insights found in the book.