Taxes: The Hidden Fees You Pay
It’s tax season. Yay! But there’s a tax most practices pay that’s hidden because we don’t call it a tax. I’m referring to the cost of marketing… Read More »Taxes: The Hidden Fees You Pay
Insights
Automation: Overcoming the Gap With Emotion
With all the automation taking place in our world, it’s become all too easy to be void of human interaction. Many tasks that used to require… Read More »Automation: Overcoming the Gap With Emotion
Chemistry vs. Statistics
I love statistics. I’m a stats nerd, constantly reviewing the data available during and after watching sports, especially football. My wife, every bit an equal as… Read More »Chemistry vs. Statistics
Advertising: What Really Matters
Pressing the skip ad button is a necessary evil of watching videos on YouTube. It’s 4-5 seconds you can’t get back, but tolerable to get to what… Read More »Advertising: What Really Matters
Positioning: A Lesson From A Sweet Sugar Story
Positioning Your Medical Practice Always on the lookout for ways to help practices understand the value of great communication, I found this quip from author… Read More »Positioning: A Lesson From A Sweet Sugar Story
Want to Know The Easiest Way to Create a Memorable Experience?
Experience is crucial to success in a medical practice. Here’s how to stand out from the crowd and make patients happy.
Atomic Habits & Your Medical Practice
What Makes You Tick? Using a “Nuclear” Framework For Improvement Do you ever wonder why when it comes to making changes in our lives we… Read More »Atomic Habits & Your Medical Practice
Wi-Fi is Like Water in Medical Practices
While on a recent visit to the doctor, I was surprised to learn that they didn’t offer Wi-Fi for patients while they wait to be… Read More »Wi-Fi is Like Water in Medical Practices
Hello! The Phone Is Not Dead
Amidst all the trends in medical practices to create efficiency, the telephone seems like the easiest target. Starting with phone trees asking us to “press 1… Read More »Hello! The Phone Is Not Dead
Why Business Cards Are Still Important in a Medical Practice
The business card is dead. Long live the business card! Much has been written about the decline and obsolescence of the traditional business card. Who needs… Read More »Why Business Cards Are Still Important in a Medical Practice